
Yakuzen Paitan Soup Visual Design & Photography
A visually rich and nourishing presentation designed to feature Shaburi’s seasonal Yakuzen Paitan Soup — a Japanese-style herbal chicken broth inspired by traditional wellness cuisine. This project involved full menu layout and food photography, with the goal of expressing both the depth of flavor and the health-focused concept behind the dish.
Using a calming color palette, refined typography, and a close-up food styling approach, the design communicates comfort, nourishment, and premium quality. The visuals were created to seamlessly fit into Shaburi’s Japanese hotpot identity while giving this limited-time soup a distinct and elegant spotlight.
Ideal for in-store menus, digital screens, and wellness-themed seasonal promotions.
Client:
Shaburi